All my projects are based on a specific strategy: Inbound Marketing. I’m certified in Inbound marketing from HubSpot and its marketing automation software. Inbound Marketing is a methodology that uses digital marketing assets to attract, convert, close and delight customers online.
The digital channels I have experience in are:
- CMS Web site development & maintenance – WordPress, Concrete5 and proprietary platforms
- Marketing Automation software – HubSpot, MailChimp & Salesforce
- Email Marketing
- Google Search Console & Analytics
- Search Engine Optimization – SEO
- Blog & Social Media
During my work experience, I have hand-coded many HTML and CSS marketing emails and other digital marketing assets, always maintaining the “look and feel” of the company brand.
Some of my projects are available in the Portfolio page.